LX INDIA CX
Effective Date: 31-07-2026
This Privacy Policy (“Policy”) explains how Levelx Micro Systemes Private Limited (“Company”, “we”, “our”, or “us”), the operator of the LX INDIA CX platform, collects, uses, stores, shares, and protects personal data of individuals (“you” or “your”) who use or interact with LX INDIA CX.
LX INDIA CX is a platform that (i) enables users to submit inquiries, complaints, service requests, warranty related requests, and feedback relating to LX INDIA services, and (ii) enables sellers to create and manage seller accounts, complete onboarding and verification requirements, submit compliance documents, access seller-related services, and manage listing-related processes for the LX INDIA marketplace.
This Policy applies only to personal data processed through the LX INDIA CX platform. Personal data processed through the LX INDIA marketplace, including buyer and seller activities outside the LX INDIA CX platform, shall be governed by the applicable Buyer Privacy Policy, Seller Privacy Policy, and other applicable platform policies.
The processing of personal data under this Policy is carried out in accordance with the Digital Personal Data Protection Act, 2023 (“DPDPA”) and other applicable laws.
1. Data Fiduciary Details
The Data Fiduciary responsible for the collection and processing of personal data through LX INDIA CX is:
Entity: Levelx Micro Systemes Private Limited
Registered Address: Keli Arcade, Near KSRTC Stand, 2nd Floor, Mavelikara, Kerala – 690101, India
2. Grievance Officer
In accordance with applicable data protection laws, the Grievance Officer for LX INDIA CX is:
Name: Devika Raju
Email: legal@mail.levelxmicro.com
Phone: +91 7034242569
3. Information We Collect
A. From Support Users:
When you use LX INDIA CX for inquiries, complaints, or service requests, we may collect your name, email address, phone number, account details, support request details, communication history, product or service-related information, and technical information such as IP address, device details, browser information, and access logs.
B. Seller Information:
We may collect business registration details, tax registration details, identity and address verification documents, banking information, licences, authorisations, and other information reasonably required for seller onboarding, verification, compliance, and account management, where applicable.
We collect only the information reasonably necessary to respond to inquiries, manage support tickets, verify seller and support requests, improve platform operations, maintain security, and comply with applicable legal requirements.
4. Use of Personal Data
A. Support Related Use:
Personal data collected through customer support interactions may be used to provide customer support, create and manage support tickets, respond to inquiries, investigate complaints, process service related requests, maintain communication records, improve support quality, prevent fraud or misuse, maintain platform security, and comply with legal obligations.
B. Seller-Related Use:
Personal and business data collected from sellers may be used to create and manage seller accounts, verify seller identity and eligibility, assess compliance with applicable regulatory requirements, process onboarding approvals or rejections, and maintain seller records as required under applicable law.
Information provided during support or onboarding interactions may be retained as part of records to ensure continuity of communication, track issue or application resolution, and assist with future follow ups where required.
Basis for Processing Personal Data
We process personal data for purposes including providing customer support services, processing seller onboarding and verification, maintaining platform security, preventing fraud, complying with legal obligations, and other lawful purposes recognised under applicable law.
Where consent is required under applicable law, such consent will be obtained before processing the relevant personal data.
5. Financial and Compliance Information
Personal, financial, and compliance related information such as PAN, GST registration details, bank account information, identity verification documents, licences, and other compliance documents may be collected for seller onboarding, verification, regulatory compliance, and recordkeeping purposes.
Access to such information is restricted to authorised personnel, and such information is not used for purposes beyond onboarding, compliance, platform administration, and legally mandated record keeping.
6. Support Requests and Communication Records
When you submit a request through LX INDIA CX, the information provided may be recorded in the support system for tracking and resolution purposes.
This may include the nature of the request, ticket details, status updates, and communication history. Support records help us provide effective assistance, maintain transparency in issue handling, improve support quality, and maintain necessary business records.
7. Sharing of Personal Data
LX INDIA CX does not sell, rent, or commercially trade personal data.
Personal data may be shared internally with authorised teams of Levelx Micro Systemes Private Limited where necessary to provide support services, verify requests, process seller onboarding, or resolve issues.
Where required for providing support or seller verification, personal data may also be shared with authorised service providers, technical partners, or other entities engaged by the Company for assisting with a specific request, onboarding process, platform administration, or operational requirement.
Such sharing shall be limited to information necessary for the intended purpose and shall be subject to appropriate confidentiality and security obligations.
Personal data may also be disclosed where required by applicable law, court order, regulatory authority, or lawful government request.
8. Cookies and Technical Data
LX INDIA CX may use cookies and similar technologies to maintain platform functionality, improve user experience, enhance security, and analyse platform performance.
Users may manage cookie preferences through their browser settings; however, disabling certain cookies may affect platform functionality.
Technical information such as IP address, device details, browser information, and access logs may be collected automatically to maintain security, prevent unauthorised access, and improve platform reliability.
9. Data Security
We implement reasonable technical and organisational measures to protect personal data against unauthorised access, disclosure, alteration, or loss.
Access to personal data, particularly seller verification and financial documents, is restricted to authorised persons who require such information for legitimate business purposes.
While we take reasonable measures to protect personal data, no method of electronic storage or transmission can be guaranteed to be completely secure.
10. Data Retention
Personal data is retained only for as long as necessary to fulfil the purposes described in this Policy, including providing customer support, processing seller onboarding and verification, maintaining platform records, complying with legal obligations, resolving disputes, enforcing legal rights, and satisfying regulatory requirements.
Certain information, including seller verification and compliance records, may be retained for longer periods where required under applicable law.
Once personal data is no longer required, it will be securely deleted, anonymised, or otherwise disposed of in accordance with applicable practices.
11. International Data Transfers
Personal data processed through LX INDIA CX may be processed or stored using infrastructure located outside India, including through third-party service providers where applicable.
Where such transfers occur, the Company shall implement appropriate safeguards and process such transfers in accordance with the Digital Personal Data Protection Act, 2023 and other applicable laws.
12. Personal Data Breach
In the event of a personal data breach, we will take reasonable measures to contain and address the breach and comply with applicable notification and reporting requirements under the Digital Personal Data Protection Act, 2023 and other applicable laws.
13. Children’s Data
LX INDIA CX is not intended for use by children and is intended only for individuals who are legally competent to use the platform.
We do not knowingly collect or process personal data relating to children except where permitted under applicable law or where verifiable consent has been obtained from a parent or lawful guardian, where required.
14. User Rights
Subject to applicable laws, including the Digital Personal Data Protection Act, 2023, users may have certain rights relating to their personal data, including the right to access information, request correction of inaccurate data, request deletion where applicable, withdraw consent where processing is based on consent, and raise grievances regarding data processing.
Requests relating to personal data may be submitted to the Grievance Officer using the contact details provided in this Policy.
We will process such requests in accordance with applicable legal requirements.
Where applicable under the Digital Personal Data Protection Act, 2023, users may also nominate another individual to exercise their rights in accordance with applicable law.
15. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our services, practices, or applicable laws.
Any updated version will be published on the LX INDIA CX platform with a revised effective date.
Users are encouraged to review this Policy periodically to remain informed about how their personal data is processed.
16. Contact Details
For any questions, concerns, or grievances regarding this Privacy Policy or the processing of personal data, you may contact:
Levelx Micro Systemes Private Limited
Email: support@lxindia.com
Phone: +91 7034242569